PPC Management for Attorneys

Highly-Specialized PPC Management Service

We provide highly-specialized Pay-Per-Click Advertising Management Services for Attorneys and law firms to ensure your advertising dollars grow your practice.

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    • Get More Leads
    • Get More Clients
  • Grow Your Practice

Our PPC Management Services Offer:

Fair PPC Management Pricing - Fair and Competitive, No Hidden Fees.
Month-to-Month Contracts - We Don't Lock You Into Long-Term Contracts

Full Transparency - You Have Full Access/Ownership to Your Accounts
Call Tracking & Lead Tracking - Track All of Your Leads and Calls Easily

        Call Us at (832) 732-1924

      certified bing partner        falcon digital marketing ppc advertising crystal award     best ppc management services S

Why Choose Us?

Account Manager

You have direct access and communication with your PPC account manager for better support and strategy development.

Monthly Contracts

Month-To-Month contracts with no cancellation fees. We don't force you into long-term contracts.

Unlimited Updates

No limits on keywords, ads, campaigns or any fees for account changes and updates.

Free Reports & Meetings

No charge for reports, calls, and meetings with us.


Since 2008, we have managed PPC accounts from $500 per month to $250,000 per month in a wide range of industries and platforms, including for the legal industry.

Fair Pricing

We offer up-front and fair pricing to all of our clients. Without any hidden fees - That's the way it should be.

ROI Focused Campaigns

We make sure your ppc advertising budget gets you more clients, not just gets more website clicks.


We give you full access and ownership to your accounts with us, unlike some PPC companies.

PPC Management for Lawyers:

Armed Services Law
Auto Injury Law
Banking Law
Bankruptcy Law
Civil Law
Commercial Law
Consumer Protection Law
Copyright Law
Criminal Defense Law

Divorce Law
Employment Law
Environmental Law
Estate Planning Law
Family Law
Franchise Law
Health Law
Immigration Law

Insurance Law
Intellectual Property Law
Labor Law
Legal Malpractice Law
License Law
Medical Malpractice Law
Medicare / Medicaid Law
Mortgage Law
Negligence Law

Oil and Gas Law
Patent Law
Pension Law
Personal Injury Law
Products Liability Law
Public Housing Law
Real Estate Law
Wage and Hour Law
and more!

Managed Paid Search Campaigns for Attorneys


Keyword Research

We provide your law firm with the best PPC management services - implementing our advanced keyword strategy and research to find the top performing keywords to get you more clients. To provide full transparency, we will go over the target keyword list with you to make sure we are targeting the correct target audience for your practice and area of law.


Competitor Research

For your Pay-Per-Click ad campaign, we will do detailed competitor research to make sure your internet advertising is as effective as possible. Search engine marketing for lawyers is competitive, and we help you stay ahead of other law firms and stand out in the crowd when people are searching for your legal services online.


Ad Copy Writing

With your input, we will create all of your law firm's PPC ads and make sure they go through a thorough approval process to ensure accuracy and compliance. Based on our keyword research, competitor research, and your feedback provided, we will setup top performing ads to get you more leads, more clients, and grow your law firm.


A/B Testing

We have the latest ad testing and optimization strategies in place for our clients to boost advertising performance month over month. We have worked with many attorneys and we know how to get the best performance for legal services on Google Adwords, Bing Ads, and more!


Frequent Optimization

Our PPC agency can consistently improve your online advertising campaigns. This includes conversion rate optimization (CRO), increasing ROI and lead generation, adding the right negative keywords, testing ads, and reducing wasted spend. Unlike some PPC management companies, we will discuss your account performance in detail and answer your emails and calls right away.


Easy to Read Reports

Our online marketing agency will give you easy to read, detailed reports tracking all of your leads and phone calls so you can determine how many clients are coming from your Pay-Per-Click ads. Our PPC reports do not have confusing industry jargon, just the important numbers you need - leads, phone calls, website traffic details, and more. We typically provide PPC reporting on a monthly basis, but can do custom reports when needed.

Advanced Pay Per Click Management Services for Lawyers

Custom Setup

We will take care of the full setup of your customized pay-per-click advertising campaigns from start to finish. This includes finding the best keywords for your targeted area of law, writing attorney compliant ads, organizing ad groups, campaigns, ad extensions, bid management, optimization, and more. This way you can focus on practicing law, not PPC management.

Conversion Tracking

Our Pay-Per-Click management services will setup all tracking needed to ensure a successful online advertising campaign. Your advertising dollars will be well spent with our advanced tracking of calls, forms, emails, and all other leads important to your law firm.

PPC Call Tracking

We can easily track where your phone calls are coming from - from keywords, to ads, to campaigns - we track it all. You get full access to your call logs and call tracking dashboard. Our advanced call tracking gives you all the data you need to get more clients.

PPC Landing Page

We audit your existing PPC landing page and website to make sure it is optimized to convert and get you more clients! We'll make sure your advertising dollars are well spent by sending pay-per-click ads directly to a highly optimized, high converting landing page.

We Get You Results from PPC Advertising

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Google Ads Management and More

Google Ads, formerly Google Adwords, management for attorneys is one of our many specialties, as well as other major search engines like Bing and Yahoo. We will ensure your law firm shows up on the top search engines and clients are frequently calling to hire your legal services.

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Mobile Click-To-Call Ads

Mobile traffic continues to grow year over year, especially in the legal industry. We'll make sure your ads are in front of your potential new clients while they are searching on smartphones. We can get you results from mobile website ads, Call-Only or "Click-to-Call" ads, and mobile search ads.

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Facebook Ads

Our experts can create a successful Facebook advertising campaign to get you more leads, get repeat business, and find new clients through Facebook ads. Our Facebook ad strategies put your attorneys in front of the right target demographic and geo-targeting for your service area and area of law.

Why Use Digital Marketing for Legal Services?

Many people use Google and other search engines to find an attorney online. Falcon Digital Marketing has successfully run many PPC ad campaigns for the legal industry, including pay per click ads for The National Legal Research Group. We develop internet advertising strategies built around getting you more clients, not just more website clicks. When people are searching for an attorney online, you want to make sure your law firm has prominent placement on top search engines so new clients can quickly and easily hire you for their legal needs. PPC Management for lawyers takes a unique skill set that many PPC agencies simply do not have. With how competitive and expensive the law industry can be, every dollar must be spent as efficiently as possible. This is why we make sure the most up to date and advanced PPC account optimization is applied to all of our accounts, giving our clients a much better ROI for their online advertising efforts. When someone is looking for legal advice, they are likely to use the internet to get their questions answered. At the early phases, people often search for how a law works, what to do if they are facing a lawsuit, or how the law applies to their situation. Our strategy makes sure that attorneys have the right advertising message, in the right place, at the right time to get more clients. Whether a person is in the early phases of finding an attorney, or needing a law firm immediately to help, we'll make sure your law firm can be found online easily.

Google Ads Management for Attorneys

Google Adwords management for attorneys is a complex industry. Since Google is constantly changing, it takes dedicated experts to make sure best practices are applied to accounts and ad spend is not wasted. We are PPC experts that are Google Adwords Certified with many years of experience running ad campaigns for many clients throughout the United States, including top law firms. If you tried Google Adwords management with other companies or tried managing it yourself, we can review your current account status and go over options for improving performance through our PPC management services. With the right skills and research, we can get your ads focused on the right keywords that turn into more clients for your firm. There are constant new searches on Google, Bing, Yahoo, and other search engines for legal counsel. Whether you are a solo practitioner, or a large law firm, it is crucial in today's modern world for your practice to show on top search engines when potential clients are seeking your legal services and ready to hire you. Pay per click advertising can come in many forms, including video ads, banner ads, Facebook ads, social medial advertising, and more. It is especially important to find an advertising agency for attorneys that knows the best approach for Google Adwords and law firms to make sure the budget is well optimized. Since these cases are unique, internet ads for the legal industry should be unique as well. Our Google Adwords experts are certified, highly-experienced, and highly-trained. We can answer any questions you have during the setup process, and throughout the ongoing management of your marketing campaign.