Deck Building Services Google Ads Management Agency
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Exclusive Deck Building Leads. From Your Area. Ready to Hire. Proven to Profit
- Get Exclusive Leads in Days – Not Months
- You Focus on the Business, We Handle the Ads.
- No Shared Calls, No Wasted Budget, Just Profitable Jobs
- Ready to Hire People in the Right Area, at the Right Price
- Backed by 12 Years of Proven, Profitable Google Ads Management for Pest Control Companies
We Target Your Exact Service Area to Get You More Calls Fast from the Right People!
- Your Ads Show to the Right People in the Right Place!
- No More Wasted Budget from the Wrong Location for the Wrong Services!
- We Can Target Zip Codes, Cities, States, and Multiple Locations for Franchises Easily!
- Get Expert PPC Management for Pest Control Services, So You Can Focus on Running Your Business.
“I have worked with them for over a year and they really understand online marketing and what it takes to maximize your return on investment!”
Nick D.
“Within no time, we had our campaign up and running and optimized for results. Thank you!”
Todd B.
“We highly recommend them. Not only are they a pleasure to work with but we have been really happy with our marketing results.”
Tami L.
“I would highly recommend them to any business looking to bring in the best qualified leads. They have many years of experience, and know exactly what they are doing”
Spencer W.
“They are my go-to for all things PPC! I’m often at a loss when it comes to the more technical aspects of online marketing, and I can always rely on their team to help fill the gaps.”
Rachel P.
“They were able to make us more efficient and make better use of my marketing dollars. I was very impressed!”
Jeremy R.
“They are second to none.The two best words to describe this company are HONEST and RESULTS!””
Shawn K.
“Best results our company had experienced in four years!”
Kelly J.
“I highly recommend Falcon Digital Marketing! They are a team of experts with deep experience in PPC and advertising.”
Michael K.
“They have been a great asset to the growth of my clients in PPC. They have a wide variety of expertise and experience!”
Yasmine S.
“Extremely knowledgeable when it comes to digital marketing and helped drive sales to our company.”
Peter K.
“They really know their stuff when it comes to putting together advanced online marketing plans. I would definitely recommend them!”
Jennie P.
“Extremely knowledgeable in Pay-per-click advertisement – always quick to respond and has been an excellent resource.”
Angie G.
“Great Company, Great Service, Great Value, Great RESULTS!”
Darryl P.
“They helped us to understand the process and the tools needed to get our company marketed!”
Ted L.
“Great to work with. They go out of their way to understand the message you are trying to communicate, and work with you to get your message out.”
Andy H.
“They are experts with deep experience. They have made dramatic improvements in our CPA and conversion rates!”
Jane U.
“Helped us design and implement a plan that generated true results and improvement in all areas!”
Jon G.
Award Winning Digital Marketing Services
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Our Proven System to Increase Profits with Google Ads Management
Our Google Ads Management Services for deck building companies goes beyond clicks and impressions: it’s designed to generate real, measurable profit. We combine strategic ad management, advanced lead tracking, and an AI-driven feedback system that filters out unqualified leads and delivers more homeowners ready to build.
Ad Management
We handle every part of your online advertising, from Google Ads and Facebook Ads to Local Services Ads (Google Guaranteed). Our team manages setup, optimization, and daily campaign adjustments to keep performance strong and leads consistent. You keep full ownership of all accounts while we handle the heavy lifting.
Lead Tracking
We track every call, form, and quote request that comes from your ads. Using AI-powered call tracking, we record and score leads to identify which ones turn into real projects. Spam calls and job seekers are automatically filtered out, so your budget goes only toward serious deck building inquiries.
Lead Quality Feedback Loop
Our system connects ad data with your CRM to show which leads turn into paying customers. Then, our AI uses that data to continually refine your targeting and messaging, cutting out wasted clicks and driving more profitable deck building leads over time.
Full Transparency Reporting
You’ll receive clear, detailed monthly reports showing campaign results, adjustments made, and ROI progress. We believe in complete transparency, you see exactly how your ads perform and how your investment drives growth for your deck building business.We are a Houston PPC Management company that manages campaigns for local and national builders and contractors.
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How Our Google Ads Management Agency is Different

Target by Service Area
Your ads only appear where you want deck building customers, no wasted spend on areas you don’t serve. We can target by city, ZIP code, or radius, and manage multiple service areas or regions with precision to attract high-value local leads.

Full Transparency
You’ll always have full access to your Google Ads account, reports, and performance data. No hidden fees or locked accounts, you’ll see exactly where your budget is going and how your ads are performing.

ROI Focused Strategy
We focus on real leads and projects. Every campaign is designed to generate calls, quote requests, and booked deck building jobs that grow your business and boost your bottom line.

12 Years of Experience
With over 12 years of experience managing advertising for construction and home improvement companies, we’ve handled budgets from $500 to $500,000, and know how to scale deck building campaigns profitably at every level.

Ongoing Optimization
We continually refine your campaigns to improve performance over time. From testing new keywords and ad copy to optimizing bids and landing pages, we make sure every dollar works harder for your business.

We Handle Everything
From setup to ongoing management, we handle every detail. You get expert-level Google Ads management designed to bring in consistent, high-quality deck building leads while you focus on running your projects.
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Small Family Oriented Husband & Wife Team That Delivers Big Results
Chris Cabaniss has been in online marketing since 2009 and is the co-founder of Falcon Digital Marketing Ad Agency and The Online Advertising Academy, one of the top YouTube channels in the industry. Chris actively manages PPC accounts and uses the most up-to-date methods before everyone else knows about them!
Monica Cabaniss has been in online marketing since 2010 and is the co-founder and CEO of Falcon Digital Marketing Ad Agency and co-founder of The Online Advertising Academy. Monica has worked with nationwide franchises and enterprise-level PPC ad accounts with global presence, as well as small to mid size local businesses in a range of industries over the years for lead generation.
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Why Choose Our Deck Building Google Ads Management Agency?

Dedicated Account Manager
Work directly with a Google Ads expert who understands the deck building industry. Your account manager handles everything, from keyword targeting to campaign optimization, so you can focus on your projects while we generate qualified leads for your business.

Full Account Ownership
Your Google Ads account is 100% yours. We set it up in your name and give you full access to your account, website, and analytics data. You’ll always have complete ownership and control over your marketing assets.

Monthly Contracts
We don’t believe in long-term contracts. Our deck building Google Ads campaigns perform month after month. That consistent success is what keeps our clients working with us.

Fair Pricing
We keep pricing simple, clear, and competitive. No hidden fees or surprise charges, you’ll always know exactly how your ad spend is used and what results it’s producing.

Unlimited Updates
Need to promote new services, expand into new neighborhoods, or run seasonal offers? We’ll make as many campaign updates as needed to help you grow, with no restrictions or extra fees.

Free Reports & Meetings
Stay informed with regular reports and check-ins. We’ll review your campaign performance, discuss what’s driving results, and fine-tune your deck building Google Ads strategy to keep qualified leads coming in consistently.
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What's Included
Research & Setup
- Keyword Research
- Competitor Research
- Industry Research
- Strategy Development
- Website and Landing Page Audit
- Ad Creation
- Full Custom Setup of All PPC Campaigns
Ongoing Campaign Management
- Keyword Optimization
- Negative Keywords
- Device Targeting Optimization
- Location Targeting Optimization
- Ad Schedule Optimization
- Conversion Rate and CPA Optimization
- ROAS Optimization
- Bid Management and Optimization
- Ad A/B Testing and Optimization
- Frequent, Ongoing Account Optimization
Analytics & Reporting
- Monthly Reporting
- Dedicated U.S. Based Account Manager
- Conversions Tracking and Analytics Setup
- Call Tracking
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Best Google Ads Management Agency for Deck Building Services
We build every Google Ads account from the ground up for your deck building business. Our expert team structures ad groups, keywords, and bidding strategies around your specific services, locations, and goals, helping you reach homeowners ready to start their next outdoor project.

Keyword Research
We use advanced tools and proven Google Ads data to find the search terms that bring real deck building leads. No wasted spend, just precise, high-intent keywords that drive calls, quote requests, and booked jobs.

Landing Page Creation
We connect your deck building Google Ads to high-converting landing pages designed for homeowners and property managers. Whether we optimize your current pages or build new ones, each page is crafted to turn visitors into leads.

Competition Research
We analyze your top local competitors to understand where they advertise, which keywords they target, and how they position their services. This keeps your deck building campaigns one step ahead, ensuring your ads show up when clients are ready to hire.

A/B Testing & Frequent Optimization
Your campaigns are never left on autopilot. We continuously A/B test ad copy, layouts, and landing pages to identify what performs best. By refining headlines, calls-to-action, and visuals, we maximize your ROI month after month.

Ad Copy Writing
We write compelling, action-focused ad copy that speaks directly to homeowners looking for deck construction or renovation. Each ad blends powerful keywords with proven calls-to-action to turn interest into real projects.

Conversion & Call Tracking
We track every call, form, and quote request that comes from your ads. With detailed reporting and call recordings, you’ll see exactly which keywords and campaigns bring in real customers, helping you invest more in what works.
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A Complete and Comprehensive Service

Facebook Ads
We create targeted Facebook Ads for deck builders that boost awareness and drive leads. Our campaigns reach homeowners in your area who are ready to upgrade their outdoor space, turning social media traffic into calls, messages, and booked consultations.

Local SEO
We optimize your Google Business Profile and local listings so your deck building company appears in Maps and local search results. This helps you rank higher, get more calls, and stay visible to homeowners searching nearby.

Google Local Services Ads
We help your business appear at the top of Google search results with Local Services Ads (Google Guaranteed). These listings connect you directly with homeowners looking for deck building services and deliver verified, high-quality leads that convert quickly.

Web Design
Your website is the foundation of your digital marketing success. We design clean, mobile-friendly, and conversion-focused sites that showcase your craftsmanship and make it easy for visitors to request a quote. Every design supports your ad strategy and turns clicks into real deck building leads.
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We Will Grow Your Business Fast with Amazing Digital Marketing!
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Get More High-Quality Leads
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Boost Your ROI
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Scale Your Business Fast
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We Handle Everything for You

FAQs
How Do Google Ads Management Fees Work for Builders?
We charge a monthly fee for professional Google Ads Management services for builders and construction companies. For example, if you spend $3,000 per month on ads, you’ll pay Google Ads directly for that amount in your own account. A separate management fee is paid to Falcon Digital Marketing, LLC for creating, managing, and optimizing your Google Ads campaigns.
Is There a Cancellation Fee?
No. We don’t lock clients into long-term contracts or charge cancellation fees. You can cancel anytime.
What Is Your Setup Fee?
The setup fee is $500 in most cases. This covers account setup, keyword research, tracking setup, and initial campaign builds.
How Long Are Your Contracts?
All of our Google Ads management agreements are month-to-month. You stay with us because your campaigns perform, not because of a long contract.
How Much Does Advertising for Deck Builders Cost?
We recommend starting with at least $1,000 per month for Google Ads. Costs depend on competition, location, and project type. Since Google Ads uses a cost-per-click system, competitive searches like “deck builder near me” or “custom deck construction” may require a higher monthly budget.
How Long Does It Take to Set Up a Google Ads Campaign?
Most campaigns are fully set up and ready to launch within 1–2 weeks. This includes research, ad creation, tracking setup, and review before going live.
Why Deck Building Businesses Need Google Ads
Google Ads helps your deck building business appear right when homeowners are searching for services like yours. Instead of waiting for referrals or relying only on SEO, Google Ads (formerly AdWords) places your business at the top of search results for terms like “deck builder near me” or “custom deck construction.” This means you get calls and quote requests from people who are ready to start their projects now, not months later.
Benefits of Using Google Ads for Your Deck Building Business
Google Ads gives you complete control over who sees your ads, where they appear, and how much you spend. You can target by city, ZIP code, or project type, making every dollar count. With expert management, Google Ads delivers:
- Consistent, high-quality deck building leads year-round.
- Real-time data to track calls, forms, and consultations.
- Flexibility to scale up or pause campaigns anytime.
- The ability to out-rank local competitors instantly.
It’s one of the fastest and most effective ways to fill your schedule with new projects and grow your deck building business.
In-House or Agency Management: Which Is Better for Deck Builders?
In-House Management
Pros: You maintain full control over your ads, budget, and daily adjustments.
Cons: Managing Google Ads requires experience, tools, and time. Without expertise in keyword research, ad testing, and landing page optimization, it’s easy to overspend or miss valuable leads.
Hiring a Marketing Agency
Pros: You get expert management from professionals who understand the construction and home improvement industry. The agency handles setup, optimization, and tracking while you focus on running your projects. You’ll also receive clear performance reports that show what’s working and where your best leads come from.
Cons: There’s a management fee, but the improved results and time saved usually deliver a stronger return on your ad spend.


